UN-Water is dedicating World Water Day 2010 to the theme of water quality, reflecting its importance alongside quantity of the resource in water management.
The World Water Day 2010 and its campaign is envisaged to:
Raise awareness about sustaining healthy ecosystems and human well-being through addressing the increasing water quality challenges in water management and
Raise the profile of water quality by encouraging governments, organizations, communities, and individuals around the world to actively engage in proactively addressing water quality e.g. in pollution prevention, clean up and restoration.
